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Research shows that The annual total energy used to power indoor marijuana grows is equivalent in power to 2 million homes, with emissions equaling 3 million U.S. vehicles.  We now know that indoor cannabis cultivation labs produce 25 times more CO2 Regenerative outdoor grows are much more environmentally friendly than traditional outdoor grows. They not only have a virtually zero carbon footprint but also help to sequester carbon. 

Produced By New Rituals in partnership with Sun+Earth Certified, Onda Wellness, Sespe Creek, Flying Embers Kombucha, Chemistry, Brother David’s, and Cornerstone Wellness – whose collective vision is to support a world wherein cannabis products are grown under the sun, in the soil of Mother Earth without chemicals, regeneratively and sustainably, by fairly paid farmers and farmworkers – the‘420PPM ON 4/20It all starts at 4:20pmThis includes an inspirational afternoon-to-evening of discussion and workshops dedicated to climate solutions, and intentional cannabis consumption.

Co-event organizer Alexis Kafkis: “When it becomes apparent how destructive industrial-scale cannabis production is to the environment, you won’t be able to ignore it. It’s time to move past the novelty of legal cannabis and become more mindful of the integrity of the cannabis products we put in our bodies—where was it grown and how was it cultivated? Our purchasing decisions can have a significant impact on the environment. It doesn’t make any sense to eat organic foods but smoke industrially grown and chemically-treated cannabis. Right now, the cannabis industry’s youth and emerging, offers us an opportunity to instill values which will help us move towards regenerative practices. Together, we can do the right thing for the planet by using this plant.‘420PPM ON4/20’ We look forward to working with you and your partners to educate consumers about how to do it.

Additional to a preview of documentary film, Tending the GardenTickets holders will be able to enjoy high-level yoga and a series panel discussions. Tina Gordon(founder of the regenerative marijuana farm)Moon Made Farms), Stephen Smith(founder of Onda Wellness– First certified biodynamic CBD oil + first verified regenerative CBD oil in the world Heather Dunbar(Director of marketing and communications Sun+Earth), Aura Vasquez (Community organizer), Chelsea Sutula(founder of Sespe Creek Collective– The first Sun+Earth-certified marijuana dispensary Mary Carreon (drug + Culture) journalist), Daniel Stein(Owner of a farm that produces regenerative cannabis)  Briceland Forest Farm), Lynne Lyman(former director) California State Drug Policy Alliance), and Tending the Garden documentarian, Claire Weissbluth.

“Everyday consumer choices – whether it’s the food that you eat, the soap that you use or the cannabis you smoke – all have an impact on the world. David BronnerFounder of Brother David’sThe first Sun+Earth Certified cannabis brand, ‘The Sun+Earth’ California. “Regenerative organic farming promotes soil health and community health, and reduces the impact of climate change by sequestering carbon. To make matters worse, indoor cultivation of chemical-intensive cannabis under fossil-fueled light is being done. It is as important to choose sungrown, regenerative cannabis as it is to choose organic food. We are at a crucial point in our history where we must fundamentally shift the cannabis industry towards a more eco-friendly model.

Website: www.420ppm.liveInstagram: @420ppm/ Doors Open at 3:00PM

PRESS CONTACT  Holly Aubry/ HUMAN NATURE [email protected]
Peter Deneen, 420 ppm co-creator: [email protected]
Alexis Kafkis, 420 ppm co-creator: [email protected]

See Also
What Is the Climate Crisis and How Can We Take Action NOW to Stop It?

Pete Deneen is an environmental writer focused on human impacts to natural systems. His stories focus on solutions to the spiraling crises in climate, plastics and water, as well as social and environmental justice. He hopes to inspire action to address the problems facing humanity and the natural environment.

Lexi Kafkis is a creative director who partners with brands, start-ups, and individuals in the cannabis, wellness, and lifestyle spaces to do good for people and planet. After years of experience in bicoastal cannabis communities, she recognized the need for places for conscious consumption and connection to the cannabis plant. New Rituals, a brand that is setting new standards in cannabis experiences. 

SOURCE 420PPM 4/20

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