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New analysis: Facebook fails to counter misinformation about climate change

New analysis: Facebook fails to counter misinformation about climate change

Analysis: Facebook failing to counter climate change misinformation

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Analysis: Facebook failing to counter climate change misinformation

Facebook CEO Mark Zuckerberg can be seen remotely testifying during a Senate hearing that examines how Facebook moderated content during the 2020 U.S. Presidential Election, November 17, 2020. A new analysis has shown that Facebook is failing climate change misinformation. | License Photo

Feb. 23 (UPI) —The Center For Countering Digital Hate announced Wednesday that Facebook is not living up to its promises to address climate misinformation.

A new analysis shows that there is no way to predict the future.According to CCDH, Facebook does not label half of the posts promoting articles from the top climate denial publishers in the world.

“Meta is exacerbating our climate crisis by failing even to do the bare minimum to address spread of climate denial information,” Imran Ahmed (CCDH CEO) stated in a statement.

Ahmed stated that climate denial is intended to “fracture our resolve, and impede meaningful action for climate mitigation.”

He stated that climate change misinformation is a constant stream on Meta’s Instagram and Facebook platforms.

CCDH claimed that its analysis used News Whip, a social analytics tool, to assess 184 articles denial of climate change published by the top 10 climate misinformation providers.

According to CCDH these articles have accumulated over 1 million likes on Facebook.

Meta’s CrowdTangle analytics software was used to identify which article had received the most attention on Facebook. This allowed us to see if any articles were misinformation.

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The analysis showed that 50% of the most popular climate misinformation posts did not have warning labels.

CCDH stated that there were two examples of climate denial articles on Facebook that did not have warning labels. One was from Breitbart, which claimed global warming is a hoax. The other was a Washington Times article claiming COVID-19 is being used to steal liberties.

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