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Sunita Chabra is a global leader in beauty products that are conscious of the environment.

Sunita Chabra is a global leader in beauty products that are conscious of the environment.

The pandemic has spawned many beauty and skincare brands. The beauty market is expanding at an incredible rate. It remains to be seen if these brands can survive in the long-term and if they can strike the right chord with beauty enthusiasts. Sunita Chabra, a celebrity astrologer, has launched her new skincare line that combines Ayurveda and Korean skincare to give women a natural glow. We had the pleasure of speaking with this woman with many talents and asked her about her new project. Here are some excerpts of the interview.

What was your original idea in entering the skincare market?

SC: COVID-19 has changed the way we see and think about life. The pandemic drove cities into lockdowns, and I was shocked to see the pain, grief and death around me. My thoughts were strong to reinvent myself and explore new career options. I am a strologer by profession. My academic degrees include chemistry and research degrees. I am a scientist by nature and the idea of entering the skincare market was a natural progression of my scientific approach to life. All of us had to adapt to the new lifestyles that emerged from the lockdown and pandemic. Women often did their entire skincare at home during the lockdown. I wanted to develop skincare products that were easy to use, quick and easy to maintain. The active ingredients I used in my skincare line are high in efficacy so you won’t have to go to a beauty salon. It is suitable for all skin types, both men and women. Every person is beautiful. Being beautiful gives you confidence. Our brand philosophy is that beauty is being comfortable and confident in one’s skin.

What is the USP of your products?

SC:My skincare products have the number one USP: DIY beauty regimens are my number one priority. India is home to strong Ayurveda traditions. Recently, I noticed that Koreans are using high-quality vitamins and high-efficacy natural products in their skincare. My idea was to combine Ayurveda knowledge and infuse vitamins within our products. This idea led me to start formulating skincare products. Reys Majic products are free from harmful chemicals. Honey is a very popular ingredient in Indian cosmetics. I thought of using Honey BEWAX in Reys Majic Skin Cream, which is an excellent source Vitamin A. This naturally occurring Vitamin A has anti-aging, antiinflammatory, and anti-bacterial properties. Reys Majic’s skincare products are unique because they combine modern skincare research and ancient techniques. Also, COVID has made it possible to create a DIY (Do It Yourself!) beauty routine. If the ingredients used in skincare products work well, there is no need for elaborate beauty regimens.

How can you take good care of your skin

SC: I was abroad for six months during the first lockdown. When I returned to India, my skin had a severe reaction to the pollution. I started searching for ingredients in skincare products on the Indian market that I was familiar with. Unfortunately, I couldn’t find the right products there and imports are quite expensive. I just needed a facewash that wouldn’t dry out my skin or make it dry. It also had to be rich in natural oil and moisturizer.

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What is the minimum a woman can do to maintain flawless skin? There are so many things to take care of when it comes to skincare. We don’t have the time or patience to go through everything step-by-step.

SC: Multitasking is a common task for working women today. There are so many things to do and so little time to spare. I repeat myself by saying that good skincare products are more important than an elaborate beauty regimen. It doesn’t matter if the ingredients used in your lotions and creams are great. Use a gentle face wash that doesn’t strip skin of its natural oils. After cleansing, apply moisturizer, sunscreen, and lotion to your skin. This is all you need for your daily skin routine.

What beauty trends do you believe will be most popular in 2022?

SC:The beauty trend that will be huge in 2022 is sustainable and environmentally-friendly packaging. Pickles and pickles were not stored in plastic containers by our great grandmothers. I don’t know why we bought cosmetic beauty products packaged in plastic bottles or containers. Plastic can react to active ingredients in creams or lotions. Globally, beauty that cares about the environment has become a popular trend. Reys Majic has made sure that its beauty products are packaged in environmentally-friendly glass containers that do not harm the environment or the skin. Saying No to fragrance will be the second beauty trend of 2022. Use of fragrance in lotions and creams can cause skin problems and pigmentation. Research-backed studies clearly show the adverse effects of fragrances for skin. Big beauty brands will need to follow these guidelines. Consumers are now more aware of the harmful effects of fragrances on their skin and there is a lot of discussion about it on social media.

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